Specialty

A cost-effective and wide-reach digital awareness initiative that demonstrated unity and advocacy in the fight against polio.

Facts & Figures

 Campaign Date: 24th October – World Polio Day

 Platform: Facebook

 Custom Polio Awareness Profile Frame created

 All club members participated by updating their profile photos

 Designer cost: NPR 1,000

Support

 Rotary Club of Biratnagar Downtown Members

 Technical/Design support for the customized frame

Beneficiaries

 General public who viewed the awareness posts

 Extended reach to wider community through social media networks

Impact/Outcome

 Spread Rotary’s message on Polio Eradication to hundreds/thousands of viewers online

 Strengthened Rotary’s global advocacy initiative

 Enhanced visibility of Rotary’s commitment to End Polio  Now

Sustainability

Rotary Club of Biratnagar Downtown will:

 Maintain follow-up contact with beneficiaries for usability feedback

 Identify additional communities requiring mobility aids

 Plan periodic support drives in collaboration with local disability networks

 Continue to advocate for inclusive infrastructure and public awareness

Sustainability: Digital content remains shareable for future advocacy

 Encourages similar online awareness campaigns for other causes